• Maddy

    A dynamic and charismatic young Indian man in his twenties embarked on a journey to the UK to chase his dreams. With a mind brimming with fresh ideas and innovative endeavors, he complements his creativity with a touch of diligence. Patience and perseverance define his character, and Maddy is known for his caring and understanding nature.

  • Hazel

    A stunning and lively British girl in her twenties attends the same college as Maddy. She is very active, highly communicative, and always up-to-date, paired with a kind heart. Known for her honesty, caring nature, and respect towards everyone, her charming looks and bouncy golden hair radiate like sunshine.

  • Maddy has developed a deep affection for Hazel, a fondness that blossomed into love during Valentine's week. Her warm demeanor and affection drive Maddy wild. They spend quality time together, work on assignments side by side, and share a strong bond. With their favorite mouth spray, "Delica," they spread love and freshness wherever they go.

  • The Story of Delica

    Maddy, a young teenager, traveled to the United Kingdom to study perfumes and food flavors. His life took a magical turn when he met Hazel, a fellow teenager. As their friendship blossomed, Maddy became enamored with Hazel. What amazed him most was Hazel's perpetually fresh breath, even after consuming lots of junk food. Unable to contain his curiosity, Maddy asked Hazel about her secret. She revealed it was a special homemade mouthwash crafted by her grandmother, Delika.

    Intrigued, Maddy asked to meet Delika. When they visited her, Maddy discovered that Hazel's family had deep roots in India. The mouthwash was made from natural herbs of Kerala, a recipe dating back to pre-independence times when toothpaste was scarce. Delika had learned the recipe and brought it to England for personal use. Maddy, eager to learn more, frequently visited Hazel's house to meet Delika.

    After completing their studies, Maddy and Hazel parted ways to pursue their careers. Fifteen years later, now a businessman in Delhi, Maddy returned to the UK and reunited with Hazel, who was now a working mother of two. He learned of Delika's passing and felt compelled to honor her legacy. He realized that Delika's homemade mouthwash deserved recognition.

    Back in India, Maddy faced challenges, especially with packaging mouthwash for travel. Determined, he worked tirelessly to improve the product using natural, homemade ingredients and focused on portable, economical packaging. His efforts resulted in the creation of "Delica Mouth Spray," a state-of-the-art product named after his inspiration.

    Maddy, now known as Madhusudan Nanda, founded the Delica Mouth Spray company with Jyotsna Verma. Together with a professional team, they made Delica the best oral care product in India. Today, Delica is recognized as one of the most searched "health and fitness" products by the Times of India.

    Building on Delica's success, Innovate Confectionery launched new products under the brand "Qelica," becoming a best-seller on popular online platforms. Now, Qelica is our flagship brand and Delica will always be in our heart.